SFP commits to 10-race sponsorship with promising young driver

WELCOME, N.C. (Jan. 13, 2009): SFP will be the primary 10-race sponsor for racecar driver Peyton Sellers and Cardinal Motorsports in the NASCAR Nationwide Series in 2009. In 2008, SFP sponsored Sellers in the Camping World Series East.

“We were really impressed with Sellers in 2008,” says Jake Sanders, vice president of market development, SFP. “He’s not only a talented and tough competitor on the track, but he’s a great guy who truly represents SFP’s values of determination, integrity and commitment to education. We are very excited for the 2009 NASCAR Nationwide Season.”

Sellers, the former Whelen All-American National Champion, finished the 2008 season with a series-high three poles, one win, five top fives and six top tens. His career record includes 30-plus wins and more than 50 poles at NASCAR-sanctioned tracks. The NASCAR Camping World Series East is considered the country’s top developmental series, and it has a reputation for launching talent into NASCAR’s top national touring series. 

“We’re thrilled to have the opportunity to step up into the Nationwide Series next year,” says Sellers, who is a part owner of Cardinal Motorsports. “Through Cardinal Motorsports, we’re going to be able to really do this the right way from the ground up, with all the right people, the right equipment and most important, the right kind of support for our sponsors.

Sellers will take his partnership with SkillsUSA to the NASCAR Nationwide series in 2009. SkillsUSA (www.SkillsUSA.org) is one of the country’s largest non-profit student organizations, supporting students entering skilled trades. The organization boasts more than 300,000 student members and 9 million alumni. 

“SkillsUSA is something I personally feel very strongly about,” says Sellers. “It’s an important issue in our country, and hopefully we can help raise some awareness of the wonderful things this organization does to help train, mentor and develop the future of America’s skilled workforce.”

The team’s first SFP-sponsored race will be the NASCAR Nationwide Series on April 4 at Texas Motor Speedway. 

About SFP

Headquartered in Leawood, Kan., SFP is an innovative agricultural company that has developed a line of revolutionary products to improve fertilizer efficiency. The company’s flagship products, AVAIL^® Phosphorus Fertilizer Enhancer and NutriSphere-N^® Nitrogen Fertilizer Manager, are designed to be added to a farmer’s existing fertilizer to improve availability of the nutrients, in turn boosting crop yield potential by 10 to 15 percent. The company operates management, research, and manufacturing facilities in Kansas, Illinois and Ohio and has relationships with key distributors throughout the United States. In addition to domestic operations, SFP’s international distribution includes Canada, United Kingdom, New Zealand and the Philippines. For more information on SFP and its products, visit www.SFP.com.

Last Updated on 01/14/09
By George Campbell or Greg Fish
Email: neracing@neracing.com