The Ultimate "Nor'easter" Blows into New Hampshire Motor Speedway


LOUDON, N.H. (Jan. 6, 2010) - One of the most exciting forms of motorized
entertainment will be featured as New Hampshire Motor Speedway kicks-off its
20th anniversary season with the ultimate "Nor'easter," the inaugural Sno
Bowl presented by ski-doo|BRP on Saturday, February 20 and Sunday, February
21 from 9:00 a.m. to 4:00 p.m. daily.

The snow-covered grounds of the speedway will be transformed into a winter
playground for the riders of Rock Maple Racing who will challenge the tough
Sno Bowl oval for two straight days.  These snocross stars will be
side-by-side and nose-to-tail throughout each event in various classes of
competition.

Similar to the popular X-Games extreme format, the weekend will also feature
gravity-defying shows by the high-flying riders of Rave X.  With incredible
stunts, extreme jumps, and "big air" flips on-board the hottest snowmobiles
anywhere, Rave X is always a crowd favorite.

Participants and guests alike will battle for "bragging rights" during the
"Radar Runs" to determine who has the fastest snowmobile and the need for
speed during this sizzling winter weekend.

"This will be to snowmobile enthusiasts what last weekend's Winter Classic
at Fenway was to hockey fans," said Jerry Gappens, the executive vice
president and general manager of New Hampshire Motor Speedway.  "We are
opening the largest sports and entertainment venue in New England for a
special, one-weekend winter event for this popular form of motorsports. It
is also gratifying to partner with the marquee manufacturer of snowmobiling,
ski-doo/BRP as our presenting sponsor of this inaugural event."

In addition on competition, the Sno Bowl will feature a winter carnival-like
atmosphere with industry-related displays, retail outlets, demonstration
rides, concessions and more.

For more details and ticket information on the Inaugural Sno Bowl presented
by ski-doo|BRP at New Hampshire Motor Speedway or to purchase tickets to the
LENOX Industrial Tools 301 and SYLVANIA 300 NASCAR weekends, please stop by
our Ticket Office, visit the speedway website at www.nhms.com, or call our
Ticket Hotline at (603) 783-4931.